VISION
We believe that AI robots need to understand human experience, through human eyes, in order to assist and collaborate with them effectively.
TRENDS & SOCIETY
Every society has a history. Every individual has a story to tell and needs untold. The next generation of AI avatars and robots has to offer beyond solutions that may be taken for granted.
As AI products become more and more merged into people’s lives, it is vital to apply the latest design approaches such as Neurodesign and Empathy tools in order to understand the complexity of individuals, archetypes, tribes and the city itself. .
SEI PROGRAM
This program can add value to any AI service model that requires a high rate of interaction with a particular user profile
The SEI Program begins by unlocking human data through real live simulated conversation workshops for the humans, in order to extract the right cues that will be used in the AI robot design.
AI is then trained with the simulated human data collected, with guardrails such as the 6 Laws of SEI in phase 2.
Phase 3 is the Embodiment stage where we convert Data into Design of the physical AI, robots, or what we prefer to call, the Empathic Shell.
The Making of
SEI AVATAR
Through the Empathic Design Thinking process we can help to develop unique AI characteristics tailored to be embraced by specific target users, or a large community.
FINAL EMBODIMENT
Robot Sapiens
Homo sapiens’ way of communication is mostly through body language.
Central to this mode of communication is the FACE, which serves as the primary conduit for both MICRO and MACRO expressions.
The ultimate “physical AI” requires advanced studies on artificial skin and electromechanical movements. Not only to mimic Human atributes, but to enhance it through cutting edge tech and materials, thereby extending its capabilities beyond the natural human limits.
MOVIES AI & Society
Movies are not focused on finding real feasible applications, they aim to evoke emotive responses from their audience. Consequently, they serve as valuable resources for studying real-time human reactions to intelligent machines.
Humanity & AI
We have an instinctive suspicions against AI. Because fear of the unknown is only natural. So how can we relate with something we consider that will soon be a higher intelligent entity. We may never fully connect to it because we are analogic beings, but one thing we know, Instinct is not in the digital domain. Neither fear nor desire
The Phases
PERSONALITY DESIGN
CHARACTER DESIGN
190+AI Design Iterations
CMS
CMF
The CMF [Color, Materials and Finishings] selection is key in defining the SEI character and achieve successful outcome for the target user.
CMF is commonly used in OEM industries, however we feel the need to add another layer to android design - The
CMS [Color, Material and SKIN] selection. Therefore, we have defined two separate zones that will merge into a single and harmonious design.
Do you feel... her emotions? Her kindness? Fragility?
Do you feel connected?
SEI's adaptable emotions will connect with you in any circumstances, not just the happy ones. On a gloomy day, sometimes, being there is enough.
In a world full of perpetually-appeasing AI, we try to convey trust and honesty through authentic feelings. Care is beyond solutions.
SEI's head design pleases and unifies a wide range of cultures and aesthetics.
The transparent material reflects fragility and authenticity of who SEI really is.
Apart from her natural expressions, glowing light around her hairline changes colour according to the mood she wants to project to best support the humans in any situation.